Here we are—Black Friday. But instead of hitting you with over-the-top ads about how you need to buy more stuff, let’s keep it simple. From now until December 1st, we’re running a sale to say thank you—to the people who’ve supported us, worn our gear, and joined our mission to make mental health a conversation worth having.
What’s the Deal?
Between now and December 1st, you’ll find discounts across our shop. Whether you’re picking up a hoodie for yourself or a T-shirt for a friend, every purchase helps support mental health initiatives.
Because at Self Loathe Club, 10% of every sale goes to NAMI and Mental Health America. These organizations are out there making a real difference, and thanks to you, we get to help them do it.
Why We’re Doing This
Black Friday has its reputation, sure. But for us, it’s more than just a sale—it’s a chance to remind you that even in the chaos, you matter. We’re here for the ones who feel left out of the Pinterest-perfect self-love movement, the ones who are figuring it out one messy day at a time.
This sale isn’t about pushing products; it’s about connecting with people who resonate with what we stand for. And if grabbing a hoodie or hat helps you feel a little more seen or understood, that’s what we care about.
Take Your Time
There’s no rush here. You’ve got until December 1st to check out the shop, snag what you love, and know that every purchase is part of something bigger. And if shopping isn’t your thing right now? That’s okay too.
Thank you for being part of the Self Loathe Club. You’re why we do this.
Embrace Your Weird,
Nick
Founder of Self Loathe Club
